Shopify Dispatch Issue #93 - More product reviews, Scalable SEO projects

Our 7 best tips to get more product reviews and boost your sales

Customer reviews of your products can be a source of invaluable social proof, one that most customers expect now. Bill Widmer has written about how to get more product reviews over at the Bold Commerce blog.

5 Scalable SEO Projects, for Faster Results

Much of SEO is applying small changes, consistently over-time. Jill Kocher has created a list of five SEO projects that any Shopify store can work on today.

Show your products directly in search results with Rich Snippets

Improve your click-through rate from organic traffic by showing your products, prices, and availability directly in the search results. JSON-LD for SEO will do it for you, automatically.

Quick Links

When should you add structured data while you're building out a Shopify store? (littlestreamsoftware.com)

Top 5 e-commerce strategies for increasing sales based on 6,700 experiments (burstcommerce.com)

5 Examples of Innovative Uses for RFID Technology in Retail (shopify.com)

Does JSON-LD for SEO work with my Shopify theme? (littlestreamsoftware.com)

Using Google Analytics to Track Multiple Ad Channels in Purchase Cycle (practicalecommerce.com)

9 Google Analytics Custom Reports by the Experts (and How to Use Them) (shopify.com)

The one step that decides if a Shopify customer will become a repeat customer (littlestreamsoftware.com)

The Unofficial Shopify Podcast: Building The Perfect Shopify Theme (unofficialshopifypodcast.com)

Thanks, I'll see you next week

Eric Davis

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Each tip includes a way to improve your store: customer analysis, analytics, customer acquisition, CRO... plus plenty of puns and amazing alliterations.