Shopify Dispatch Issue #74 - Free shipping thresholds, Starving crowds

How to Calculate Free Shipping Thresholds

I'm a big fan of using customer behavior data to drive business decisions (in fact, that's the point of my Repeat Customer Insights app). In this article Tommy Walker describes how you can figure out what thresholds to use for your free shipping..

Customer Problems: Find Your Starving Crowd

Building a business is hard enough as it is, but if you're trying to sell something new and don't have the customer data to back it up... you might be in trouble. Drew writes about how the key to a successful business is with finding actual customer problems and solving them. It's not even rocket surgery.

Show your products directly in search results SPONSOR

Improve your click-through rate from organic traffic by showing your products, prices, and availability directly in the search results. JSON-LD for SEO will do it for you, automatically.

Quick Links

How to Drive High-Intent Ecommerce Visitors Toward Buying (shopify.com)

A/B Testing: How Retailers Can Optimize Their Sales With Experimentation (shopify.com)

To Optimize Email Marketing, Test These 3 Elements (practicalecommerce.com)

10 Common Mistakes to Avoid While Sending Push Notifications (sellbrite.com)

What Your Visitors are Thinking Right Before They Click "Add to Cart" (shopify.com)

The Unofficial Shopify Podcast: Peter Keller: Growing a Crossfit Store Explosively Without Paid Ads (unofficialshopifypodcast.com)

eCommerceFuel Podcast: How to 100x Your Business in 3 Years (ecommercefuel.com)

Thanks, I'll see you next week

Eric Davis

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Each tip includes a way to improve your store: customer analysis, analytics, customer acquisition, CRO... plus plenty of puns and amazing alliterations.