Shopify Dispatch Issue #62 - Facebook advertising, Why customers disappear

Facebook Ads for Ecommerce Entrepreneurs

With its rich segmentation and huge userbase, Facebook advertising can be an important channel for your ecommerce store. Now Shopify has released a guide to Facebook Ads for Ecommerce Entrepreneurs which should make it even easier to get started.

Why Customers Disappear After the First Sale - and How to Keep Them

It's shocking how poorly some companies treat their customers after the first purchase, even though the majority of the profit is in the repeat purchases. Even addressing just one of the reasons customers are unhappy can do wonders for your bottom line.

Are you struggling to grow your repeat purchases? SPONSOR

Get help deciding where to optimize your store for retention and repeat customer purchases in this free training course.

Quick Links

An Unknown and Clever Way to Increase Your Customer Acquisition This Holiday Seasons (shopify.com)

Defining Social Proof: How Retailers Can Use Conformity Bias to Bolster Sales (shopify.com)

Custom fields on products for Shopify (littlestreamsoftware.com)

UPS SurePost, FedEx SmartPost: Slow, but Less Expensive (practicalecommerce.com)

Increase Sales This Season by Making Comparison Shopping Easy (shopify.com)

The eCommerceFuel Podcast: Accounting Deep Dive: Amazon Sales Tax, Lessons from Profitable Stores & More (ecommercefuel.com)

Thanks, I'll see you next week

Eric Davis

Would you like to get a daily tip about Shopify?

Sign up for Eric's Daily Shopify Tips to get my daily email with a tip for Shopify every morning.

Each tip includes a way to improve your store: customer analysis, analytics, traffic, SEO, customer acquisition, Rich Results, CRO... plus plenty of puns and amazing alliterations.

Plus you'll get free access to my Premium Resource Center for free.

Join 4,400+ other Shopify store owners and sign up before the next tip is sent.

I won't send you spam. Unsubscribe at any time. Powered by ConvertKit
Would you like a daily tip about Shopify?

Each tip includes a way to improve your store: customer analysis, analytics, customer acquisition, CRO... plus plenty of puns and amazing alliterations.