Shopify Dispatch Issue #55 - Email campaigns, Apps

Black Friday Deals: 10 Tips to Send High-Converting Holiday Sales Emails

With the holiday season approaching, it's time to dust off your email campaigns and start optimizing them. Segmentation and personalization will be important once again if you want to get customers to respond to your emails.

7 Shopify Apps That Will Help You Sell More This Black Friday and Cyber Monday

Along with your email campaigns, now is a good time to start investigating how Shopify Apps can optimize your store.

Remember, every app that adds something to your storefront is another app that can slow your store down (or crash it) once the flood of traffic starts. Make sure to do your testing now, while it's safe.

Learn how to retain repeat customers with this free training SPONSOR

If you're wanting to learn how to retain repeat customers in your Shopify store, this free email course will give you the knowledge and tools that make that happen (and boost your revenue at the same time).

Quick Links

Announcing Unite 2017: Shopify's Partner and Developer Conference (shopify.com)

Simple Things You Can Do to Retain Customers During Stock-Outs (shopify.com)

Common Mistakes from Amazon Sellers (practicalecommerce.com)

You Can Now Turn Conversations Into Sales With Shopify and Facebook Messenger (shopify.com)

How Much to Pay for Photography, for Ecommerce? (practicalecommerce.com)

Use an FAQ Page on Shopify to Quickly Answer Questions (shopstorm.com)

The eCommerceFuel Podcast: Growing Beardbrand and the New UrbanBeardsman.com (ecommercefuel.com)

Your 2016 Holiday Ship By Dates Courtesy of ShipStation (shipstation.com)

Nerd Marketing Podcast 26: Using Premium Service Upsells to Increase Your AOV (nerdmarketing.com)

The Unofficial Shopify Podcast: Violent Little Machine Shop: Morale Patches & a Mindset for Success (unofficialshopifypodcast.com)

Thanks, I'll see you next week

Eric Davis

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Would you like a daily tip about Shopify?

Each tip includes a way to improve your store: customer analysis, analytics, customer acquisition, CRO... plus plenty of puns and amazing alliterations.