Shopify Dispatch Issue #4 - October 21st, 2015

All about the cash

I've watched a few businesses implode. Running out of cash is the top cause. They might be profitable, selling lots of products, and growing but then they don't watch their cash flow and all of a sudden can't make payroll and rent. Casandra Campbell has written about how to get started with cash flow management and forecasting which is important, especially in the early days.

Blogging solutions for Shopify

Blogging is an important component of content marketing and is the easiest way to get started. Even though Shopify includes blogging with every store, there are other blogging systems you can use along with Shopify.

Get rid of manual processes in your Shopify store (littlestreamsoftware.com) SPONSOR

Stop wasting your time performing manual processes over and over and over. Using a custom Shopify app, many manual processes can be replaced and automated.

Quick Links

Shopify and Uber Reinvent Local Shipping (shopify.com)

Published Shipping Policies Can Protect Merchants (practicalecommerce.com)

eCommerce Fraud Prevention: Strategies for Getting Fewer Chargebacks (ecommercefuel.com)

The Profitable Ecommerce Designer (shopify.com)

3 Ways to Use 'Haul' Videos in Ecommerce Marketing (practicalecommerce.com)

Email Marketing: 3 Examples, Good and Bad (practicalecommerce.com)

How to Use Gift Guides to Boost Your Holiday Sales (shopify.com)

Thanks, I'll see you next week

Eric Davis

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Each tip includes a way to improve your store: customer analysis, analytics, customer acquisition, CRO... plus plenty of puns and amazing alliterations.