Shopify Dispatch Issue #263 - ABC product analysis, Product statuses

ABC Analysis: What to Do With Your Best and Worst Performing Stock

Emily Manley writes about the new ABC Analysis available for products. It seems to split your products into three groups based on the revenue (80% / 15% / 5%) which help plan out your product strategy.

Use product statuses to filter and manage products

Shopify also released a new API around product statuses which appears to allow stores to have draft, active, or archived products.

This looks like it's still a developer-only release for the data which usually means it will be a merchant-level feature and interface soon.

Learn which products build the best customers

Find which products create the most valuable customers with the new report in Repeat Customer Insights. It goes beyond your best sellers by looking at the long-term purchasing behavior of your customers.

My articles this week

To dig up, or not to dig up?

Focus on the areas critical to your Shopify store first

What 23 pounds of seed can teach you about customer reordering behavior

Using October to get ready for a great end of the year

Eric Davis

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Would you like a daily tip about Shopify?

Each tip includes a way to improve your store: customer analysis, analytics, customer acquisition, CRO... plus plenty of puns and amazing alliterations.