Shopify Dispatch Issue #158 - Holiday calendar, Technical SEO

Holiday Marketing Calendar 2018: Global Events for Ecommerce, Social & Sales

Shopify has created a useful calendar of the holidays in October, November, and December. There are a few fun ideas in here you can use in this years marketing campaigns.

Technical SEO: 15 Critical Areas That Impact Performance

Jill Kocher Brown writes about the areas of your technical SEO that impact your store's ranking and traffic. Shopify handles some of these for you, your theme should handle others, and the rest are left up to you.

Safely get more Google traffic for your Shopify store

Google's Rich Results will help you grow your Shopify store by sending you more traffic for free. Learn how you too can get Rich Results for your store.

My articles this week

Avoid losing analytic data during a major Shopify redesign

JSON-LD for SEO Magical Review Integrations

Duplicate shipping and shopping content's impact on your Shopify store's SEO

Dangers of unsegmented marketing

13 years of referrals

Eric Davis

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Next: Shopify Dispatch Issue #159 - BFCM project checklist, Popular holiday campaigns
Previous: Shopify Dispatch Issue #157 - Location, location, location and Product Badges
Would you like a daily tip about Shopify?

Each tip includes a way to improve your store: customer analysis, analytics, customer acquisition, CRO... plus plenty of puns and amazing alliterations.