Portland just finished a record-setting heat wave. My potato plants didn't fare well. The majority of their vines died off so it was an early harvest. But my tomatoes... in three days time they about doubled in size and I've been having to prune them almost daily. Even though the...
After months of planning and development, I'm happy to announce that Repeat Customer Insights had a major update to its customer grading. The new version of the customer grading still uses the simple letter grades (A, B, C, D, F) but now the grading algorithm takes into account more factors....
When you bundle products there are a few things to keep in mind: Include best selling products, as well as complementary products and products that build the best long-term customers (use Repeat Customer Insights to check which those are). Set the price above your Average Order Value to help to...
I harvested the last of my garlic yesterday (44 bulbs in all). Some are good size, most are a bit smaller than I'd hoped (not enough water, poor soil). But a third of them were planted in free space, nestled in-between other plants and squeezed in where nothing else would...
I frequently get questions from Repeat Customer Insights customers about the Cohort reports. It's one of the most popular reports and for good reason. A well-structured cohort report can answer questions about your customer behavior that no other report can. Basically it'll show how groups of people (a cohort) behave...
With summer in full swing here, there's very few new plants I'm starting for the garden. Summer plants are already planted and there's not a lot of fall plants that can get started quite yet. Which means I have some empty space in the garden and in the seed starters....
You'll want to think about what kind of promotion you can run for the end of summer (winter in southern hemisphere). It's still several weeks away but if you start thinking now, you should have a few good ideas to pick from in July. Come up with a promotion idea...
One feature that regular customers use more than one-off customers is a wishlist. Your browsing shoppers might just use a tab or two to keep track of which products they want to buy. Most will end up leaving or buying in that session though. For your regular and repeat customers...
A Repeat Customer Insights customer was planning a campaign but struggled with poor open rates in the past and was looking for advice. We have these customers in an e-mail segment, but when we usually sent emails to this segment we have a very poor open rate Open rates are...
When we planted our apple trees, hazelnuts, and blueberries I spent a bit of time researching how to water them in the first couple of years. Though Portland gets a lot of rain, summers are usually dry so new trees need regular deep watering. Apple trees need the most at...
Each tip includes a way to improve your store: customer analysis, analytics, customer acquisition, CRO... plus plenty of puns and amazing alliterations.