With only one more weekend and 10 weekdays left before Christmas, now's the time to be using any last-minute promotion ideas you have.
A solid last minute promotion idea is the "buy a gift card as a gift, get one for yourself". Done right, these can sell all the way through the end of the year.
(I have a memory of a family member buying gift cards on the way to the Christmas brunch)
You can also use that "last-minute shopping" tone in your marketing to catch someone's attention.
Find out if last year's holiday customers stuck around with Repeat Customer Insights Cohort Report.
Eric Davis
Market to your customer's timing
Figure out how long customers wait in-between purchases and you have a key component for your marketing timing. This is the basis of the Average Latency metric and Order Sequence Report in Repeat Customer Insights.