I've been ordering from a bunch of stores recently and one thing that keeps happening is missing shipping information.
Some mention it right upfront, usually on the product page or on a dedicated shipping page.
But others hide it until checkout, one was even on the very last step with the payment details. That means a lot of abandoned carts from John Doe at example.com while I'm browsing.
Such a simple thing ("show shipping rates on a page") can be responsible for changing behavior and messing with a lot of metrics. Plus the end result of customers giving up and bouncing.
Not a great strategy for any stage of a customer.
Repeat Customer Insights will analyze a ton of customer behavior data for you, chiefly around their buying cycles.
If you knew exactly when the majority of your customers were ready to buy again, you can really increase your orders just by tweaking your timing.
Just make sure to tell them what your shipping rates are.
Eric Davis
Learn what your customers are actually doing instead of just guessing
One of the best ways to build a sustainable business starts by getting your customers to come back. Mastering that simple process can be difficult, but builds a lifelong business.
Repeat Customer Insights can help you understand your customer's behavior. With its collection of behavior reports, you can see what they're actually doing instead of guessing and having your efforts fall flat.