Happy June 4th!
Oh wait...
Wrong month.
Now and then you're going to make an accident with your marketing. You'll get a holiday wrong, send the wrong code, or just make some silly mistake.
That's okay.
You might need to resend an email and apologize. You might need to make fun of yourself. Or you might own the mistake and start to celebrate June 4th every year.
Turning it into a happy accident can help your customers connect to the people behind your business. Sony, Apple, and Amazon don't make mistakes, they make "sorry for the inconveniences." Make yourself stand apart from them and that can foster brand loyalty.
If you're having problems with customers not coming back or defecting to competitors, Repeat Customer Insights might help uncover why that's happening. Using its analyses you can figure out how to better target the good customers and let the bad ones go elsewhere.
Eric Davis
Learn what your customers are actually doing instead of just guessing
One of the best ways to build a sustainable business starts by getting your customers to come back. Mastering that simple process can be difficult, but builds a lifelong business.
Repeat Customer Insights can help you understand your customer's behavior. With its collection of behavior reports, you can see what they're actually doing instead of guessing and having your efforts fall flat.