When a customer orders from your store, what's the last message they get about their order?
Is it an order confirmation? A delivery confirmation? Or an email tailored to thank them for your order and invite them to contact you if they need help?
All too often the focus is on the transaction. Getting the order. Delivering the order. Done.
Not the customer relationship or why the customer decided to buy the product in the first place.
Adding a single warm email can help to end the order on a positive note.
Eric Davis
Start noticing seasonal spikes in customer behavior
Cohort reports let you detect seasonal spikes as well as long-term retention cycles. Repeat Customer Insights can automatically create cohorts for your Shopify store, going back to your very first order.