Your (current) customers need to bring you your (new) customers.

Seth Godin wrote about the state of DTC advertising and why it always leads to ruin.

His solution is simple, though not easy:

Your (current) customers need to bring you your (new) customers.

Eric Davis

Track down which customer cohorts perform the best

Different groups of people behave differently. Repeat Customer Insights creates cohort groups for you automatically to see how your customers change over time and spot new behavior trends.

Learn more

Topics: Customer loyalty Marketing Advertising

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