Riff on the best ideas

The past couple of weeks I've been listening to a lot of cover songs.

I like them because they are familiar but also have a touch of surprise. Especially when they cross-genres.

This idea of taking something that works and tweaking it to make it unique works well with ideas and processes too. Borrow a working idea or process from another industry and riff on it.

Usually the further away from your industry, the more ideas you can find and the more novel they'll seem.

Eric Davis

Retain the best customers and leave the worst for your competitors to steal

If you're having problems with customers not coming back or defecting to competitors, Repeat Customer Insights might help uncover why that's happening.
Using its analyses you can figure out how to better target the good customers and let the bad ones go elsewhere.

Learn more

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