With December here, now is a good time to look at how November changed your customer base.
Are more customers becoming loyal and frequent buyers?
Or are more defecting and not coming back?
Are customers spending more money in each order, or less?
The month-by-month Customer Grids in Repeat Customer Insights can make this easy to see. With it you can see how each of the 30ish customer segments evolve from month-to-month.
Eric Davis
Retain the best customers and leave the worst for your competitors to steal
If you're having problems with customers not coming back or defecting to competitors, Repeat Customer Insights might help uncover why that's happening.
Using its analyses you can figure out how to better target the good customers and let the bad ones go elsewhere.